About Us

A tea farmer story

Our story started about 70 years ago, when Hitoshi Horiguchi had the vision to grow tea on a small parcel of land, nearly 1 ha at that time and it was to make Japanese black tea. The time passed and one of his sons, Yasuhisa Horiguchi decided to grow more tea.

So he increased the number of tea gardens and built his own tea factories for the unrefined tea, & finished tea and the packaging. He could produce different types of green tea and even a Japanese oolong.
During the time that the tea garden grew in number and he realized that using chemicals were having a bad effect on nature and humans. He decided to find a way to grow tea without using chemicals. After a Typhoon he realized that all the pest where blown away by the wind and the rain, from that day he decided to create a machine that could reproduce the same effects as a typhoon on the tea garden.
After 10 years of research, he succeeded and the “Hurricane King” was born, this machine works with water and a high pressure wind. Later he created another machine, the “SL Steam Buster” that can stop the weeds from growing with high temperature steam. He works hard and never gave up even after many fails, because he believe that what is good for nature is good for humans. Because of the people he met and moreover his passion for tea, the total of his land is now 130 ha. One of his dream was to see Kagoshima become the biggest tea production region of Japan, which became true recently.

Now the grandson Daisuke Horiguchi is continuing the story of Horiguchi family, he decided to follow his father’s path and he created the “Cha Rangers” or “Tea rangers”, a group of machines that follow the United Nations “Sustainable
Development Goals (SDGs) and allow us to grow chemical-free tea. These machines are very unique and some of them are used only in our tea farms and nowhere else in Japan.
Sustainability is one the keys for the future, if we want that the next generation to also drink tea. Daisuke Horiguchi is also focused on new concepts like our TEAET line which reinvigorates tea drinkers that only drink bottled tea & our KAKUHORI line which offers single-origin artisan teas to Japanese tea connoisseurs.

In a few years the 4th generation of the Horiguchi family will also continue writing this tea story, but before that you can help us write the present because this story is also written by you.